The Ultimate AEO Tool

With Similarweb's AEO tools, you can monitor your brand's visibility across all AI-generated search experiences, including LLMs, AI Overviews, Featured Snippets, and People Also Ask boxes. You can analyze how often AI surfaces your brand vs. your competitors, what prompts people are entering about your category, which sources AI relies on for answers, how AI portrays your brand, and even how much direct traffic you're getting from chatbots.

Similarweb's AEO audit tools show you exactly where your brand and content appear in AI-generated answers across all relevant surfaces. With the AI Brand Visibility report, you can see how often your brand and your competitors are recommended in major LLMs for relevant topics. And with our Rank Tracker and SERP Features, you can see how many of your tracked keywords are triggering AI Overviews and People Also Ask boxes, and whether your content is being cited in them.

Yes. Competitor Keyword Analysis shows you which keywords AIO, PAA, or Featured Snippets appear. Prompt Tracking surfaces the real questions people are typing into AI chatbots, the responses those platforms return, and whether your brand was mentioned, including whether that mention was positive or negative.

For LLMs, the AEO analyzer maps your AI share of voice against competitors across major LLMs, showing you the exact prompts and topics where competitors are getting recommended instead of you. Meanwhile, the SERP Features report reveals which competitors are appearing in People Also Ask boxes, AI Overviews, and featured snippets for your keywords, and what percentage of those features you own vs. competitors.

Our AI Brand Visibility feature currently includes AI Mode, ChatGPT, Gemini, and Perplexity, while our AI Traffic feature extends coverage to Claude, Copilot, and Deepseek. That way, you can analyze your presence in AI search overall and on each platform separately.

Prompt Tracking shows you all of the prompts related to your niche, what the chatbot responded most recently, whether you are referenced in the answer, and which sources were cited. With this information, you’ll know how to invest your resources to win that answer, and boost your visibility.

Sentiment Analysis lets you filter AI mentions by positive, neutral, or negative. You can see how AI is framing your brand across topics, track how that shifts over time, and benchmark your sentiment score directly against competitors.

SEO, content, and PR teams can use our AEO checker to find prompt gaps, optimize for AI answers, and target the right partnerships. Marketing leaders use it to track brand visibility and report on AI search performance across the board.

The standalone plan starts at $99/month and includes AI Traffic, AI Brand Visibility, and Website Rankings. The $399 tier adds full Competitive Intelligence, SEO, and AEO suites. Larger enterprise packages are available through sales.